Razer - An Introduction

Razer is a privately held computer peripherals manufacturer specializing in products specifically marketed to gamers. The Razer brand is currently being marketed under Razer USA Ltd. Razer's main slogan is 'FOR GAMERS, BY GAMERS'. Razer was founded in 1998 by a team of engineers and marketers to develop and market a high end computer gaming mouse, called the Boomslang, targeted specifically to computer gamers. It was positioned as the world's first 2000 dpi mouse and purported to give greater control and accuracy to gamers who used it. Its name in Chinese is 雷蛇 (lit. lightning snake), which is the name for the Round Island Burrowing Boa. Most Razer products are named after predatory or poisonous animals, ranging from snakes (mice), insects (mouse mats), arachnids (keyboards) over marine creatures (audio) to felines (console peripherals). The Razer Blade laptop and Razer's Project Fiona tablet, announced at CES 2012, are the only exceptions.

Razer was founded in 1998 in San Diego, California by its CEO Min-Liang Tan and its President Robert "Razerguy" Krakoff in a tiny shared office with a couple other gamers. The company has grown today to hundreds of employees worldwide with offices in nine cities, including San Francisco, Hamburg, Seoul, Shanghai and Singapore.

Razer develops and designs its products in its own labs and then put them to the test with top professional gamers who use them in pro-level tournaments and then provide them with feedback. 

Razer pioneered the eSports movement with the world's first $100K tournament back in 2000 and it have continued to give back to the community by sponsoring top eSports athletes who give back to Razer by beta-testing their products. As of today, Razer remain one of the largest sponsors of eSports community sponsoring top global eSports teams worldwide.